Roc your world from our little corner of it. The hidden treasure of Western New York, nestled in the beautiful Genesee River Valley, Rochester strikes the perfect balance between refined and relaxed, amazing and affordable, historical and happening. Discover it for yourself!
Family Fun: You’ll find more than 70 family-friendly attractions within an hour of center city, including the Strong National Museum of Play.
Arts and Culture: One of the most arts-vibrant cities in the country, Rochester is home to an array of award-winning artists including famed choreographer, Garth Fagan, and nationally and internationally acclaimed theatre companies and galleries. Home to the George Eastman Museum, discover the science, technology and history of photography. The city also has an incredible soundtrack with live music every night, up-and-coming artists from the Eastman School of Music and the Rochester International Jazz Festival.
History: Rochester and the nearby Finger Lakes region have been a hot bed for history and social change for centuries including the birthplace of the modern women’s rights movement with extraordinary women like Susan B. Anthony calling Rochester home. Frederick Douglass called Rochester home from 1847-1872, the city where he lived longer than anywhere else and where many of his greatest accomplishments took place.
Outdoor Adventure: Be sure to pack your bike, hiking shoes, paddle, golf clubs or fishing rod—with more than 12,000 acres of parkland, 100+ miles of well-marked trails, 60+ public and private golf courses and extensive waterways, Rochester is an exciting adventure for any outdoor enthusiast.